by Kevin Brimhall | Jun 17, 2013 | Sales / Growth
Now why would you want to know how to lose a sale? Awareness is the first step to acknowledging that it’s quite possible the reasons for losing a sale reside squarely on your shoulders. If you know what NOT to do, you’re on the path to figuring out what TO...
by Kevin Brimhall | Sep 4, 2012 | Sales / Growth
They completed each step: sent the letter, set the appointment, gathered requirements, presented the solution, completed the demonstration, prepared the quote, presented the proposal, negotiated but failed to close. They followed all the right steps. So what went...
by Kevin Brimhall | Jan 27, 2011 | Sales / Growth
Do you remember the last time you went to a dealership to buy a car? Over the years, my experience never varies. I pull up at the dealership and a sales person literally runs over to my car and tackles me before I even get out. The sales person’s first question?...
by Kevin Brimhall | Oct 9, 2010 | Sales / Growth
How many times have you sat through a sales meeting, or any meeting for that matter, where you’ve heard someone make the suggestion: "We’ve got to think outside the box!"? It’s a phrase that doesn’t need a lot of explanation. In fact,...
by Kevin Brimhall | Aug 1, 2010 | Sales / Growth
Have you ever watched a movie and immediately known that some parts of it would stick with you for a long time? That happened to me when I first saw the critically-acclaimed Glengarry GlenRoss, a 1992 movie about four real estate salesmen who use mostly deceptive...