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Buyers Beware of What Hollywood Can Teach Us

Have you ever watched a movie and immediately known that some parts of it would stick with you for a long time? That happened to me when I first saw the critically-acclaimed Glengarry GlenRoss, a 1992 movie about four real estate salesmen who use mostly deceptive...

Actions for Building a Stronger Sales Team

1. Clear communication. Use the KISS (Keep It Short and Simple) method – it does not have to be complicated to outline exactly what is expected of them daily, weekly, monthly and quarterly. 2. Motivate your current sales team with incentives, rewards and, most...

Customer Recommendations

Nothing helps you make a sale like strong testimonials from satisfied customers. Prospects are impressed when they hear positive things from those who have already bought your product or service. Some types of customer recommendations work better than others....